The Neoasia Story


Founded in 1995 and headquartered in Singapore, Neoasia has grown into the foremost distributor of medical aesthetics and dermatological technologies in Singapore and Asia.

We introduce world-class technologies from our principal brands to partner doctors across our networks. Our track record of working with trusted names in the medical aesthetic field is testament to our deep understanding of the results that doctors work to achieve for their patients in order for us to provide the best tools to help them perform.

Core Values


With patient safety and comfort at the forefront of our partner doctors’ minds, it is Neoasia’s fundamental commitment to assist their achievement of these goals. Our strategy is simple: we like technologies that are most importantly safe, and effective. With a record of working with the best brands in the medical device industry, their innovation is able to reach and touch the lives of large numbers of end-users as our network of partner doctors choose to work with reliable top of the line tools they can trust to meet the needs of patients under their care.


Neoasia is built upon a belief that trust underlies all successful and longstanding relationships. From our commitment to prioritizing the safety and comfort of the end-user of a product, to ensuring our partner doctors’ satisfaction with the support provided by us, to the confidence brands have in us to introduce their technology to a vast network of users—our years of experience in the industry is testament to our commitment to building fair and lasting partnerships.


At Neoasia, we are continually motivated by a steadfast commitment to growth; exploring opportunities in extending new networks of cooperation with our business partners, and encouraging the pursuit of individual growth through learning for all members of our team.

As an organization, we want to provide a nurturing environment underpinned by a learning culture, with growth opportunities for everyone on the team. By encouraging individual growth and skills development, our people grow alongside the company and gain confidence to be better team players. 

Check out the following video to know a little better who we are.

What We Do

The advent of the sophisticated consumer in Asian markets means that our team has its work cut out for us. Taking on this challenge, our continued success follows from simple tenets; to understand what each stakeholder wants to achieve, then treating this as our call to action.

The following are some ways in which we work with our partners:

Medical Aesthetic Devices & Skincare Distribution

Neoasia is committed to introducing innovative technologies that are clinically proven to be both safe and effective.

Beginning first in 1995 with NEOSTRATA®, Neoasia’s portfolio of partners now include a host of many other brands that are likewise distinguished technologies trusted and enjoyed by their end-users.

 As a leader in the field of providing medical aesthetic technologies, we are confident of catering to any specific needs of our partners.

Find out more about the brands within our portfolio in the Product page, and click through to the brand sites or contact us if you should have any further enquiries!

Education & Training

In line with our Core Value of being a growth seeking organization, we believe in investing effort to ensuring that our partner doctors are able to harness the best experience when it comes to wielding new technologies at their hands through training programmes, technology promotion and education.

Neoasia also maintains an active involvement with related workshops within our markets and regularly sponsors and organize conferences and exhibitions as part of our effort to strengthen and build long lasting partnerships across our networks.

 Find out more in our News & Updates channel for some programmes we are involved with.

 Equipment Support & Maintenance

As part of a longstanding commitment to building lasting partnerships, Neoasia invests in providing our partners with the requisite post-sales support so that their equipment may perform at its optimal condition. With top of the line technology, our team seeks to complement that too with top of the line after-sales support. 

In the video below, we are proud to introduce Ryan, our regional technical manager. A member of the Neoasia team for 16 years now, we follow him on a typical day out as we learn more about what his mission entails!

Our Leaders

  • Jimmy Ang
    Executive Chairman

    Jimmy founded Neoasia in 1995. An experienced navigator in the pharmaceutical and skincare landscape, Jimmy’s many years of experience in the field of personal care began with his work with a number of the industry’s biggest players such as Johnson&Johnson, Bristol-Myers Squibb and Ciba-Geigy (now part of Novartis).

    As exemplary of characteristic perspicacity and acumen, Jimmy directed Neoasia’s growth since 1995 with a particular view to the aesthetic specialty, a sector in the personal care market that has, and will only continue to see interesting growth prospects.

    In fine weather, Jimmy enjoys a good game of golf. He is also a more than competent chef!

  • Heng Hui CHEN
    Chief Executive Officer

    Heng Hui graduated from National University of Singapore with a degree in Economics and started his career as a business analyst with Heineken China. Prior to joining Neoasia, he was a member of the capital markets team with Bayerische Motoren Werke (BMW) AG, based out of Munich and Beijing.

    In his free time, Heng Hui enjoys reading history, swimming, and trying his hand at new recipes.

  • Glynise PEH
    Chief Operating Officer

    Graduating from the University of Western Australia with a Bachelor’s degree in Biomedical Science, Glynise began her career in Tan Tock Seng Hospital Outpatient Pharmacy. Following an attachment to the retail sector which saw her getting acquainted with the cosmeceuticals and skincare industry, she joined Neoasia since February 2008, and acquired her true understanding and passion in medical aesthetics.

    In her free time, Glynise enjoys watching documentary films and spends quality time with her family engaging in the national past time of bonding over good food and the company of her children!

  • Maybelline Ang
    Director, HR & Admin

    Maybelline holds an Honours degree in Information and Communication Management from the National University of Singapore, and a Graduate Diploma in Human Capital Management from the Singapore Human Resources Institute. Beginning her career with a corporate role in a local bank advocating for business technology services, she soon found her calling in HR and continually champions her belief in HR from the heart as she seeks to make a difference for the individuals she supports at work everyday.

    Outside of work, Maybelline spends her time playing and learning alongside her children.

  • Jessie TANG
    Independent Director

    Jessie received her Bachelor of Science (double majors in Accounting & Information Technology) from Arizona State University, USA, and a Masters in Information Technology from The National University of Singapore. She also attended the Management Programs at INSEAD.

    Over the last 25 years, Jessie has worked in a number of senior management roles in Zuellig Pharma. She is currently an Executive Director at Teambuild Engineering & Contruction Pte Ltd and is responsible for their corporate strategy and investment.

    Jessie enjoys reading in her spare time.